Music Banter - View Single Post - What are some music marketing tactics?
View Single Post
Old 04-02-2014, 02:17 PM   #30 (permalink)
Soulflower
Account Disabled
 
Join Date: Apr 2009
Posts: 2,304
Default

Quote:
Originally Posted by Zer0 View Post
How is going by sales of her previous albums evidence of anything?

Because it shows the impact of the marketing gimmick for her fifth album. It shows that the marketing gimmick gave her more success in sells compared to her previous albums.



Quote:
Originally Posted by Zer0 View Post
Her previous album sales within the first 3 days of their release could depend on a multitude of different factors, none of which are definite.

I am still kinda confuse on the point that you are trying to make.

We are comparing the conventional way of marketing an album compared to the new way she did it for her fifth album. I think it is valid to compare her sales within 3 days because she stilled used a marketing gimmick.

I am just comparing the impact of the two different marketing gimmicks.



Quote:
Originally Posted by Zer0 View Post
These could include time of the year (i.e. close to Christmas or during the summer), gap between album releases, impact of lead single from album etc. I'm not saying for definite that it doesn't work, I'm just saying that there can't be any definite proof that it does.
But all those things factor into marketing.

The timing she released it was a "marketing tactic"

The fact that she waited to release her album after everyone released theres was a "marketing tactic"
Soulflower is offline   Reply With Quote