Kendrick Lamar -
Section.80 (2011)
Compton emcee who's only in his early to mid 20's debut album, and what an album it is. Compton has always been an epicenter for gangsta hip hop, however this is very far from its predecessors. In fact, this seems to be the exact opposite of say
Straight Outta Compton (1988) by N.W.A. yet despite not being a carbon copy, or even meaningful imitation, the album really does take on a life of its own. Kendrick is more of an introverted individual who has spent more time looking for the answers to life within himself. Many of the songs are about trying to find his place in this ever-changing world, a feeling that many Gen Y-ers can sympathize with. Yet despite his tendencies to lean towards introverted self examination he isn't above just have a good time and writing songs about it. I think that's definitely his strength, his ability to play to multiple audiences at the same time. His nasal voice will probably be the deciding factor for some people, but he has a great flow, great writing style, and even if you don't like the songs, you have to respect the beats, cause god damn.
You'll definitely want to get in on this if you like hip hop.