Quote:
Originally Posted by Lateralus
But it was ONLY changed in the US, yet it still extremely if not more successful in the other countries where it remained as "Philosopher's Stone." So are you saying it NEEDED to be changed in order to be appealing to Americans only? Because it obviously wasn't "f-ing" boring in the UK, Australia and NZ where it was a best-seller... If they really thought it would be detrimental with its original name they would've changed it in every country's publication of it... but they only changed it in America so that's what's so silly. It's like they're saying "Oh, Americans won't get this Philosopher ****, we HAVE to change it so it sounds appealing to them. But all other countries are obviously cultured enough to understand the original title." It's kinda degrading!
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...versus defaulting to there being any sort of difference between cultures as to what qualifies as a relateable interest when it comes to fantasy movies?
Honestly, I don't think there even needs to be an argument here. It's like wondering why Americans spell things differently than other English speaking countries. We can go out just assuming that Americans are all idiots that cannot spell, or we can explore the possibility that it's a different country operating under different cultural expectations and norms that have nothing to do with intelligence at all.
Still, though, it should be pretty obvious that the change was an intentional marketing move, regardless of the fact that it worked and why it worked.
But, in America, Sorcerers seem more magical than Philosophers. Seems like a pretty logical reason to market it as such. Unless you're simply marketing the movie based on who read the book or not, which probably wouldn't get you all that much gain.