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Old 08-16-2013, 05:58 PM   #1379 (permalink)
Freebase Dali
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Join Date: Mar 2009
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Originally Posted by Trollheart View Post
So in a nutshell then, Alienware = Dell. In other words, people who are attracted by someone who will take all the hassle out of actually choosing their setup and will charge them a premium for the honour will choose Alienware? You know, that's really opened my eyes. Not that I would ever buy an Alienware: I'm not a gamer and alien slanty eyes and flashing lights do nothing for me, I'd rather have a powerful CPU and enough memory. But it is interesting.
I wouldn't say Alienware = Dell in terms of what they focus on. But Alienware will charge a hell of a lot more to do what plenty of gaming pre-builders will do with the same components, because of the brand recognition. What I'm saying is that I don't think brand recognition is worth as much as they charge for it. Actually, I don't think it's worth anything at all, but I'm biased because I build my own.

A casual computer person would still have options outside of Alienware. It's just that they're less likely to know about those options.
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