Quote:
Originally Posted by Urban Hat€monger ?
It's interesting but I covered why this is happening and you totally glossed over it without a word.
There are only 4 major labels, all owned by multinational conglomerates that have blanket coverage over the media because they own record companies, film studios, TV stations, radio stations, print media, websites.... the lot.
This wasn't the case 20/30 years ago where there were many more record companies who's core interest was putting out music rather than being a small arm of a bigger company. Also because of that it was also easier for smaller labels able to make a bigger impact, that's why you had more variety back then.
The only reason you had more variety was because there were more labels, not that they did much different back then, they were all looking for the most marketable artists.
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Thanks!!!!! Good point!!!
However, if an artist like Adele can become a superstar overnight with a little industry push (keeping in mind she isn't the stereotypical pop star) what is stopping the industry from marketing others? What is stopping the industry from marketing other singers who do not fit the "stereotypical pop star type?" We can see by Adele's success that it is possible.
There are a ton of artists who could be as big Adele if the industry marketed them meaning play their music on the radio, nominate them or give them an opportunity to perform at an award show.
It just seems that today's industry has a hidden agenda.