Apart from the Spanish football team Barcelona, Aston Villa ( my team) are one of a select few to disband shirt sponsorship and actually PAY an organisation to have their logo on their shirts. YES you hear that top 4?
PAY. A deal has been struck to advertise Acorns which is a local charity for children, to be the official sponsor of AVFC which also benefits financially from this. Before all the bleating that sponsorship saves teams financially, I would like to point out that the top 4 can survive perfectly well financially whilst providing financial help by proxy easily and efficiently.
It is only a small triumph, yet it is worthwhile. Up the Villa.
BBC SPORT | Football | My Club | Aston Villa | Villa unveil charity sponsorship