Why define anything by record sales? It isn't always down to whether you are talented enough to sell records, some styles of music simply are not ever going to be accepted by a mainstream audience. That's just the way it is.
Also if a band knows what it is they want to do, what direction they want to take and are happy with their output then who cares? There will be a market for whatever kind of music you decide to play, there just might not be much money in it.
However if you want to make as much money as possible then play what everyone else is playing. Play what is currently popular and making money. It might mean there is a lack of diversity in commercial, charting music but there is money to be made there.
If you dont see much diversity in music then you are listening to what others are playing for you. You are listening to commercially accepted music through mediums like the radio or television. Theres nothing wrong with that but if you want to see and hear the diversity in music today then you have to go and look for it yourself.
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