Well, I still think COD is more innovative than Halo personally, regardless of how shrewd the company's intentions are behind the game. Bobby Kotick may be a raging ****head, but it doesn't make COD any more or less good.
And I don't think the music and video game comparison in terms of popularity is a good one, since with video games the best selling ones tend to actually be good as opposed to music. Just look at the GTAs, CODs, Halos. All games that get good reviews and sell well.
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