ArtistConnection

Artists and bands are gaining more exposure than ever before. Independent artists are springing up everywhere, and they are enjoying success. Many times when we hear the words "independent artist or band" we assume that their music will be no good, the quality of their recordings will be crap, and we just won't like them. How many of us have corrected ourselves after listening to a really great independent artist or band though?

This brings us to the topic of this post. How important are these independent bands and artists to the music industry?

Independent artists are the true "artists" of the bunch. They dedicate themselves to their music. Spending hours practicing, writing lines, writing songs, searching for a break. Independent artists and bands work hard to ensure that even a single person hears their work. I have a friend that writes hip hop and rap songs, and he works hard to write the best lyrics that he possibly can. Then he spends hours perfecting his beats to match these lyrics. Follow this up with recording the rap, re recording, checking, listening, and re recording. The most important thing comes next though. After he does all of this work, he promotes his own music. No, not many people are going to hear it. But he is ecstatic when only a few hear it and say "Hey, that is pretty good. Keep it up." Do you notice something here. Independent artists are involved and working in every aspect of their music career. Many of them do not have people working for them that will handle a specific part;instead, they handle it themselves. This is what makes independent artists special.

My point is that independent artists realize that they have to do it on their own. They realize that their music needs to be top notch; then they realize that they are going to need to promote and market hard in order for people to hear their music. They are engrossed in every facet of the music, from thought to marketing.

Independent artists are the most educated people in the music industry. No, they might not be working for a big time label. No, they may not be considered experts, but they are still the most educated and most versed people in the music industry. They are experienced with writing the songs, perfecting them, analyzing both the lyrics and the music. They then understand how to go about recording the music. They know what software to use, how to edit it, and what sounds good. Then, they are experienced with the promotion and marketing process. The most successful of the independent artists then are involved in negotiations, and this is where the independent artists become a form of businessmen.

This is healthy for the music industry. This value of hard work is something that often disappears whenever someone has multiple agents and secretaries taking care of a hundred different things for him. But when an independent artist understands that he is only going to go as far as his own work takes him, then this is beautiful.

The music industry would survive without the presence of independent artists and bands. Platinum records would still be sold, the same people would still be on top of the charts, but the spice would be lost. The independent artists supply this spice. No, they may never be as successful as the artists signed by major labels, but they will know that they have worked hard in the production of their music; it is something that they can take pride in. This pride needs to be present in the Music Industry, and independents artists provide this, along with many other things.

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