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Old 11-09-2015, 07:50 AM   #1 (permalink)
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Default The Active Rock Format

Hi guys
I'm going to be interning in the spring at 93.3 WMMR, Philadelphia's Active Rock Station, in their music department and I want to ask the rock music fans about how they feel about the active rock format. What do you like? What don't you like? What artists should these stations be playing? What shouldn't they be playing?
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Old 11-09-2015, 08:36 AM   #2 (permalink)
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Hey, it might be helpful to explain exactly what "active rock" is. For those that aren't inside the radio business.
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Old 11-09-2015, 09:48 AM   #3 (permalink)
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Play more Clutch.
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Old 11-09-2015, 11:28 AM   #4 (permalink)
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From Wikipedia:Active rock is a radio format used by many commercial radio stations across the United States and Canada. Active rock plays the popularly demanded new and recent hard rock and heavy metal and some alternative rock songs.
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Old 11-09-2015, 11:29 AM   #5 (permalink)
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An active rock station may include songs by classic rock artists due to popular demand whereas an alternative rock station would not (e.g., Boston, Thin Lizzy). Conversely, unlike classic rock stations, an active rock station also plays music by popular demand of new and recent hard rock and heavy metal artists, which are also usually absent from modern rock radio playlists (e.g., Nothing More, Islander). Active rock station playlists may often include some popular alternative rock and punk rock songs that have crossed over from modern rock radio (e.g., Awolnation, The Gaslight Anthem).

Since the 2010s, active rock radio started being more diverse. During its rise in popularity during the early 2010s, the Hot Topic artists catalog is one of the most popular themes on active rock radio with many artists making high carting success (e.g. Motionless in White, Of Mice & Men). With the movement starting sometime in the mid-2010s, the active rock radio format now plays a type of hard rock/post-grunge leaning of indie rock music, (often known as "post-indie"); some bands with this movement sometimes cross over to modern rock radio, but others may not (e.g. Royal Blood, Beware of Darkness). Another popular genre for the mid-2010s is Djent (a combination of Progressive Metal and Experimental Metal), which is commonly recognized as the most popular metal genre for that time and still is today (e.g. Periphery, Veil of Maya).

Similar to active rock stations, mainstream rock stations play current rock music, but emphasize classic rock songs more than current rock songs.
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Old 11-09-2015, 11:31 AM   #6 (permalink)
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Stations such as 93.3 WMMR and WIYY in Baltimore would qualify
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Old 11-09-2015, 11:45 AM   #7 (permalink)
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So you're basically here to advertise your station?
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Old 11-09-2015, 12:06 PM   #8 (permalink)
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No, I'm here to discuss the format. There's rock stations all over the country and I need to see what people think of the active rock format as a whole
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Old 11-09-2015, 12:10 PM   #9 (permalink)
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Quote:
Originally Posted by dkookypunk43 View Post
An active rock station may include songs by classic rock artists due to popular demand whereas an alternative rock station would not (e.g., Boston, Thin Lizzy). Conversely, unlike classic rock stations, an active rock station also plays music by popular demand of new and recent hard rock and heavy metal artists, which are also usually absent from modern rock radio playlists (e.g., Nothing More, Islander). Active rock station playlists may often include some popular alternative rock and punk rock songs that have crossed over from modern rock radio (e.g., Awolnation, The Gaslight Anthem).

Since the 2010s, active rock radio started being more diverse. During its rise in popularity during the early 2010s, the Hot Topic artists catalog is one of the most popular themes on active rock radio with many artists making high carting success (e.g. Motionless in White, Of Mice & Men). With the movement starting sometime in the mid-2010s, the active rock radio format now plays a type of hard rock/post-grunge leaning of indie rock music, (often known as "post-indie"); some bands with this movement sometimes cross over to modern rock radio, but others may not (e.g. Royal Blood, Beware of Darkness). Another popular genre for the mid-2010s is Djent (a combination of Progressive Metal and Experimental Metal), which is commonly recognized as the most popular metal genre for that time and still is today (e.g. Periphery, Veil of Maya).

Similar to active rock stations, mainstream rock stations play current rock music, but emphasize classic rock songs more than current rock songs.
Okay, here's a suggestion: play better music. I vomited in my mouth a few times just reading this.
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Old 11-09-2015, 12:29 PM   #10 (permalink)
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Okay, did I miss something or did you just contradict yourself? First you said this:
Quote:
Originally Posted by dkookypunk43 View Post
Active rock plays the popularly demanded new and recent hard rock and heavy metal and some alternative rock songs.
and then this
Quote:
Originally Posted by dkookypunk43 View Post
An active rock station may include songs by classic rock artists due to popular demand whereas an alternative rock station would not (e.g., Boston, Thin Lizzy).
So, basically, you just play rock like any other rock station? Or do I just not get it? The first quote I was nodding, understanding but then the second one seemed to undermine that idea...
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